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FOR SALE
10/09/26
5054
An established women’s activewear e-commerce brand specializing in shaping leggings designed around confidence, comfort, and everyday style.
Launched in August 2025, the business has scaled rapidly to £1.83M in trailing-twelve-month revenue and £503.6K in net profit, while maintaining a 24% net margin and 68% gross margin.
Key Investment Highlights
At the £233K asking price, the business is offered at approximately 0.46x TTM net profit, equivalent to a simple historical earnings payback of ~5.5 months. This is based on historical performance and is not a forecast or guarantee of future returns.
Why this business?
This business combines the characteristics investors typically seek in an established e-commerce acquisition: proven revenue, substantial profitability, an established customer base, measurable paid acquisition, and an asset-light operating model.
The business operates through a supplier-fulfilled model, meaning customers purchase through Shopify while suppliers ship directly to customers. This avoids significant upfront inventory investment and allows new products to be tested and introduced with limited capital exposure.
Customer acquisition is already established across Meta and Google Ads, with a 2.65x ROAS and a substantial existing customer base. The business therefore provides an incoming owner with an operating acquisition engine rather than requiring them to build one from scratch.
Growth Opportunities
These represent potential upside rather than assumptions underlying the current financial performance.
What the Buyer Acquires
The transaction is structured as an asset deal covering the rights and operating infrastructure associated with the business, including the brand, Shopify store, customer database, supplier relationships, product catalogue, marketing assets, website, and associated digital infrastructure.
After-sales Support
The existing marketing and operations team can remain involved, providing continuity following the acquisition. The seller will also provide a minimum 60-day transition and support period, with the possibility of extending this arrangement.
Transaction
Asking Price: £233,000 - Open to Offers
This business is particularly suited to e-commerce operators, DTC entrepreneurs, Shopify investors, e-commerce aggregators, search/ETA investors, and private traditional investors seeking an established, profitable digital consumer business.
Contact us for the full financial information, due diligence materials, and an introductory call.
https://calendly.com/rayan-ecomvest/intro
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