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FOR SALE
19/05/26
4732
For sale is a highly profitable, fully automated real estate photography agency operating since 2017. Unlike traditional media agencies that require heavy manual administration and low margins, this business functions as a two-sided marketplace powered by a completely bespoke, proprietary software platform.
The system handles the entire lifecycle of a job autonomously: from client booking and dynamic pricing, to automated subcontractor dispatch, through to final media delivery and interactive upsells. This turnkey infrastructure allows the current owner to operate the business on a highly passive basis.
Why the £50k Valuation?
The core value of this acquisition is the transfer of 100% ownership of the custom-coded operational codebase. This system represents tens of thousands of pounds in avoided development costs for a buyer.
Key architectural features include:
Automation: The system can operate without human oversight. Built-in automation manage the subcontractor pipeline—sending 24-hour reminders, expiring ignored job invitations, and re-routing assignments dynamically.
Dynamic Pricing Engine: Deep integration with WooCommerce core allows the system to calculate fees, add-on costs, and photographer payouts on the fly.
Two-Sided Custom Dashboards: Photographers/editors have their own secure assignment and upload dashboards, while clients have a frictionless portal to manage bookings, credits, upload selections, and approve edits.
Granular Financial Ledger: A custom-built profit tracking engine tracks revenue and dynamically subtracts gateway fees, travel costs, and subcontractor payouts in real-time, providing immediate visibility into net margins per order.
Interactive Upsell Loops: Post-delivery, the system triggers interactive flows, immediately capturing additional revenue and generating new invoices via seamless Stripe integration.
Data, Longevity & Growth Potential Having operated successfully for eight years, the business boasts a B2B client base (real estate agents, developers) resulting in high brand visibility and trust.
The sale includes:
8 Years of Predictive Market Data: Exact historical data on seasonal peaks, troughs, and geographic hotspots to optimise future marketing spend and expansion.
Proven Subscription Revenue (MRR): The infrastructure already supports monthly recurring billing (currently used for 3D virtual tour hosting), proving the capability is fully functional for a buyer looking to aggressively expand subscription tiers.
Zero-Cost Marketing: A fully integrated, custom newsletter plugin eliminates the need for expensive third-party SaaS tools (like Mailchimp) when marketing to the extensive 8-year client database.
What is Included in the Sale:
Full transfer of the brand, domain, and active website.
100% IP ownership of the proprietary custom codebase and workflow automation software.
8 years of historical CRM data, location trends, and returning B2B clients.
The established subcontractor network.
30 days of technical handover and transition support from the founder.
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