Business details

Due to a change in circumstances, we are offering our business Salon Renters for sale (full or partial).

Website: www.salonrenters.co.uk (WordPress platform)

Salon Renters is a marketplace that connects beauty professionals looking to rent salon space with salon owners who have spare capacity. The concept is similar to Airbnb, but designed specifically for the beauty industry and focused on longer-term chair and room rentals rather than short-term bookings.

The platform is currently focused on Glasgow, with plans and infrastructure in place to expand across the UK.

In addition to the marketplace, the business also offers a range of digital products tailored to the salon industry, providing additional opportunities for revenue and customer engagement.

Market Opportunity:

The UK beauty industry is undergoing a major shift toward freelance and chair rental models.

• Around 58% of workers in the UK hair and beauty sector are now self-employed, highlighting the growing demand for chair and room rental opportunities.
• There are over 70,000 freelance beauty professionals in the UK, many of whom rely on renting space within salons to operate their businesses.
• Approximately 65% of newly opened beauty spaces are now using a rental-based model rather than traditional employed staff.
• Typical chair rental rates range from £120 to £400 per week depending on location, with cities like Glasgow commonly ranging between £160–£280 per week per chair.

This shift towards freelance working creates a large and growing demand for platforms that help connect professionals with available salon space.

Monetisation:

Currently, listings are offered free of charge while we focus on growing both sides of the marketplace — freelancers and salon owners.

There are numerous monetisation opportunities for a platform like this, including:

• Subscription-based listings
• Featured or promoted listings
• Transaction fees
• Partnerships with booking systems and software providers
• Industry supplier partnerships
• Advertising to the beauty industry

A full monetisation strategy and growth roadmap will be shared after signing an NDA.

Traction So Far:

Despite minimal marketing spend (approximately £130 in Facebook ads targeting the Glasgow area), the platform has already gained strong early traction:

• 120+ registered users
• 50+ active salon space listings in Glasgow
• A highly engaged Facebook community: “Salon Spaces to Rent Glasgow” with 500+ salon owners and freelancers

This demonstrates clear early demand for the service with very little investment in marketing.

Competition:

The only profitable competitor operating in a similar niche currently is Therapy Rooms UK, which focuses primarily on hourly room rental for counsellors and therapists, rather than beauty salons.

This leaves a significant opportunity to build a dedicated platform for the salon and beauty industry, particularly as freelance working continues to increase.

Founder Background:

I currently work for one of the leading companies operating within this sector and have personally worked with over 300 salons, primarily in Glasgow but also as far as London.

Salon Renters was created after identifying a consistent and growing demand within the industry for a platform connecting freelancers with salon spaces.

Opportunity:

With the right marketing and sales strategy, this platform has strong potential to scale quickly and generate a significant recurring income.

We are ideally looking for someone with:

• Experience in the salon or beauty industry, or
• Experience building B2B marketplaces or digital platforms

who can dedicate the time required to scaling and monetising the business.

Reason for Sale:

My current role prevents me from giving the business the daily focus required to fully realise its potential.

However, I would also consider a partial sale or partnership with the right individual, as I can provide valuable industry insight into:

• Growth strategy
• Monetisation opportunities
• Industry relationships
• Platform development direction

Under the right management and with consistent effort, I believe the business could scale rapidly across the UK.

As part of a partial ownership arrangement, I would also be open to providing up to 12 hours per week of consultancy to support growth and strategy.