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Freehold Award Winning Dance School & Fitness Studios

Undisclosed, West Midlands
Freehold Price:
Advert ID
CO172 / Rightbiz

Freehold Award Winning Dance School & Fitness Studios

Ref. CO172

Location : West Midlands

Asking Price : £360,000

A rare opportunity to acquire a very well established and highly regarded dance school and fitness studio that has been successfully serving the region for almost 40 years.

This rather unique business provides a comprehensive range of dance and fitness classes to both adults and children that cover a range of disciplines. The studios have been equipped with the latest fixtures, fittings, visual aids and sound systems to enable the business to provide superb tuition in exceptional surroundings.

The business offers a full ballet school under the guidance of The Royal Academy Of Dance (RAD) and also offers a range of other disciplines including Latin ,Ballroom, Latin American, Salsa, Tango, Tap, Rock ‘n’ Roll, Modern, Freestyle, Jazz, Hip Hop and Musical Theatre. The business utilises The Associated Boards of Dance as the examining board for these disciplines as they are recognised by the BDQT (Board of Dance Quailifications & Training).

The studio also offers the ever popular Latin Inspired dance fitness programs including Zumba. There is huge scope to develop this side of the business further, should a new owner so require, as fitness based and performance based dance and non-dance routines are hugely popular and this represents an excellent area of future growth.

The business premises are freehold and represent a sound investment, being in first rate condition and ideally located on a High Street in a densely populated area with excellent accessibility, own car park on site and other parking nearby.

Customer Service:

This is a key area of strength for the business. The business offers expert tuition from highly qualified and highly motivated tutors which makes the customer experience not only enjoyable, but also highly rewarding in terms of technical advancement. This level of tuition is backed up with the relevant certifications from the associations and memberships already mentioned as well as the International Dance Teachers Association membership.

This dedication to high quality delivery of the programs is further backed up with the numerous awards this dance school has received over the years.

Key Strengths:

• Strong financial base. Excellent detached freehold property that has been exceedingly well equipped with quality fixtures and fittings

• Qualified staff

• Recognised qualifications

• Valuable inventory of equipment

• Large and loyal customer base

• Superb location (High Street), superb facilities

• Reputation


Financial profile:

The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.

Typical turnover is circa £100,000 p.a. Gross Profit margin circa 50%. Asking price includes fixtures and fittings, sound equipment, visual aids etc. and includes the detached freehold property circa £300,000, which represents a sound investment opportunity.

Asking Price:

The Asking Price of £360,000 is for the assets and goodwill of the business including the freehold property, all equipment and fixtures and fittings.


The business has its own informative website and also has a presence on social media. It does occasionally advertise via local newspapers but could certainly benefit from further exposure. However, in saying that, its best form of marketing comes via word of mouth recommendations and referrals.

Growth and Expansion:

The premises are large and both studios are a good size. The business has the ability to accommodate significantly more clients within its current infrastructure should a new owner so wish.

There are many ongoing opportunities available to a new owner including the development of more fitness based courses as well as more aggressive marketing of its current offerings.


The business operates from excellent detached, single-storey freehold premises and boasts a High Street location in a highly populated suburb of the city. It has its own large car park and there is additional parking in the surrounding roads. The site is secure and has an alarm system fitted.

The premises are in excellent condition and boast a large reception/welcome area with coffee lounge and seating area. There are separate ladies/gents washroom/WC facilities. There are two separate dance/fitness studios that are fully equipped with quality flooring, mirrors, sound systems, piano etc.

The building has central heating and double glazed windows.

We are advised the business currently enjoys 100% business rates relief.

Business Hours:

Monday – Friday: Generally 3.30pm-9.30pm

Saturday: 9am-9pm

Sunday: 2pm-7pm

Personal tuition also offered by appointment.


The vendor works in the business. The business also utilises the services of 3 self-employed dance teachers who operate on a full time basis as well as 2 part-time tutors. The business employs 2 cleaners on a part-time basis.

All staff are suitably qualified and highly motivated. They are a real asset of the business.

Support and Training:

The vendor will provide a comprehensive handover. This should be a relatively simple process as the business model is simple and the studio has excellent tutors who are self-motivated, dedicated and trustworthy.

Reason for Sale:

The vendor is looking to retire and relocate.


Energy Performance Rating  E

Please contact us for a copy of the EPC if required

Looking for finance ?

If you are looking for finance to fund your business purchase then we recommend that you talk with our independent finance broker. Because of his many years working at a senior level for a major high street bank he has had more success with finance applications than anyone else we know. He has helped numerous purchasers of businesses that we are selling, including buyers who have been turned down by their own bank! Call us today on 0800 046 1652 or email us at

Listing Details
Freehold Price: £360,000
Tenure: Freehold
Location: Undisclosed, West Midlands
Sector: Gyms, Dance Businesses
Annual Turnover: £100,000
Annual Net Profit: Available upon request
Key Features
  • Attractive Business
  • Established Business
  • Adjacent to Multiple Retailers
  • Retirement Sale
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Advert Reference: CO172 / Rightbiz
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