The Jolly Crispin Dudley DY3 1UL

Dudley, West Midlands
Leasehold Price:
£94,999
Find more details, or book a viewing:
Status
FOR SALE
Advert ID
205618
Reference
14409 H / Rightbiz

Details

BUSINESS
Hilton Smythe welcomes to the market The Jolly Crispin.

The property has been selling beer since 1795. The first licence was granted in 1820 and offers a massive opportunity to celebrate the bi-centenary in 3 years time. The pub has had many owners during that time whilst being a real part of the community. In 2002 the business was relaunched under new owners who set about reviving the pubs fortunes. They introduced a very successful policy of serving up to nine guest beers at one time. This led to the pub being voted Dudley and South Staffordshire CAMRA’s Pub Of the Year for 2007. Since then it has been Cider Pub of the year 4 times in 6 years within the local branch.

The current owners have run the business successfully and lucratively for the last 11 ½ years continuing the popular guest beer policy. The business is reluctantly being sold only so that the current owners can enjoy a well earned retirement.

The business is a vibrant part of the local community and has many many regular customers most of whom are known on a first name basis by the current owner. The aim of the business is to serve great Ales in great condition, in addition to selling real ale they also serve a range of chilled and room temperature fruit wines and traditional ciders in addition to a variety of bottled and keg products.

The sale includes a quality website and the business has brilliant visibility on the internet with its own Facebook page and reviews from the likes of Tripadvisor and what Pub.com

The business has its own darts teams and holds regular pub quizzes and events for charities including a popular Christmas fair offering Mulled wines and festive drinks. The business is also proud to be one of the nominated pubs on the “ Black Country Ale Trail “ which is a popular real ale tour that takes place throughout the year where coaches of real ale enthusiasts visit traditional real ale pubs.

At the time of instruction there was a micro brewery on the premises run by two brothers who brew a House bitter developed in conjunction with the pubs regulars and exclusively sold at the business. The beer has since been on the bar at the House Of Commons. In return for the use of the pub premises the business receives discounted beers and the brewery attracts custom into the business.

Scope to Improve
Needs to be run ideally by a couple to reduce the number of staff employed
Extend the opening hours
Advertising and marketing campaign
Maximise the use of social media.
Reintroduce a pool table and start a pool league
Consider introducing a meat raffle in conjunction with local butchers.




LOCATION
Gornal is a suburban area within Dudley Metropolitan Borough, it encompasses three historic villages: Upper Gornal, Lower Gornal and Gornal Wood.

Upper Gornal in which the business is located is situated south of Sedgley on the main A459 road, the area has undergone extensive private and council housing development since the 1920’s.

The Jolly Crispin is prominently situated in a main road position and is presented and maintained to a really high standard. The business is well signed and painted in distinctive livery and there is free customer parking in the large car park behind the premises. Also of note, the local landmark ‘ Pig on the Wall ‘ public house was controversially demolished in 2002 to make way for a McDonalds restaurant which increased the number of regular customers using the Jolly Crispin.

PREMISES
The business occupies an attractive period detached premises.

Front Bar
Entrance hall with tiled floor opening into a lovely traditional pub bar with loads of period details, windows to front, built in perimeter seating, beamed ceilings, two feature fireplaces (one at either end of the bar). Open plan bar with Herringbone brick front and timber worktop, nine hand pulls, stainless steel sink and glass washing machine, double glass fronted drinks chiller, ample glass storage, 6 camera CCTV system, alarm system, chalked menu boards, deep carpeting, pendant lighting, feature stained glass near front door, dart board.

Lounge
To the rear of the open plan bar is a lovely, generously proportioned lounge, dual aspect with leaded windows to side and rear creating a light airy interior, deep carpeting, beamed ceilings, exposed brick work walls and feature fireplace with open fire.

Kitchen
Good sized catering kitchen with full extraction system with stainless steel canopy, stainless steel preparation tables, perimeter shelving, upright fridge, upright freezer, twin stainless steel sink and drainer, tiled splashbacks and two microwave ovens.

Wash up Area
With Scope ice making machine, stainless steel sink and drainer and freestanding shelving unit.

Cellar
Generous cellar with beer equipment and room for barrel storage.

Customer toilets
Men’s and ladies with hand wash basins.

OWNERS ACCOMMODATION
First Floor
To the first floor is comfortable owner’s accommodation presented in lovely order and comprising;

Hallway
Leading from the staircase is a generous hall which runs the width of the premises and has a useful office area with room for desks, chair, perimeter shelving and a monitor for the CCTV system and including a combination safe.

Kitchen
With a window to side, range of base and wall units in light Oak effect with generous run of worktop, two wall mounted gas boilers, stainless steel sink and drainer, tiled splashbacks, stainless steel, built under fan over, induction hob with extractor above.

Lounge
A lovely inviting room with windows to front, feature fire place with electric fire.

Family Bathroom
Window to side and refitted sanitary ware in white, tiling to dado height.

Bedroom 1
Good sized double with window to front, ceiling coving and two wall mounted radiators

Bedroom 2
Further good sized double with window to rear, built in wardrobes and picture rail.

Exterior
To the rear of the business is a generous carpark laid to tarmac with a detached brick built garage with roller door to front.

There are two newly constructed timber storage sheds included in the sale and there is a generous and well used beer garden which is mainly laid to lawn and has established herbaceous borders.

Also included in the sale are two good sized marquees which are used throughout the year as part of the entertainment package for which the business is well known.



TENURE
We are advised leasehold with approximately 4 years of the current 5 year lease remaining. The rent is £44,000 per annum and we are further advised that the landlord would be happy to negotiate a mutually acceptable lease with a new owner.

Business rate of £10,663 are currently payable.

HOURS
Monday to Thursday 4-11
Friday and Saturday 12-11
Sunday 12-10.30

STAFF
The business is owner managed with the help of one full time and ten part time members of staff.

FINANCIAL PROFILE
The business reported a turnover in 2016 of approximately £312,000 with a net profit of roughly £145,000. Turnover is 2017 is expected to be in the region of £360,000.

REASONS TO BUY
A well established business dating back to 1795 with an enviable reputation and many existing customers
Ideal main road trading with loads of free parking.
Little or no competition locally
Ideal owner managed or husband and wife business
Includes lovely owners/mangers accommodation
Immaculately presented and maintained and everything included in sale making this a real Turnkey business
Current owner happy to offer a handover to ensure the continued success of the business.
Has a five star hygiene rating.BUSINESS

Hilton Smythe welcomes to the market The Jolly Crispin.

The property has been selling beer since 1795. The first licence was granted in 1820 and offers a massive opportunity to celebrate the bi-centenary in 3 years time. The pub has had many owners during that time whilst being a real part of the community. In 2002 the business was relaunched under new owners who set about reviving the pubs fortunes. They introduced a very successful policy of serving up to nine guest beers at one time. This led to the pub being voted Dudley and South Staffordshire CAMRA’s Pub Of the Year for 2007. Since then it has been Cider Pub of the year 4 times in 6 years within the local branch.
The current owners have run the business successfully and lucratively for the last 11 ½ years continuing the popular guest beer policy. The business is reluctantly being sold only so that the current owners can enjoy a well earned retirement.

The business is a vibrant part of the local community and has many many regular customers most of whom are known on a first name basis by the current owner. The aim of the business is to serve great Ales in great condition, in addition to selling real ale they also serve a range of chilled and room temperature fruit wines and traditional ciders in addition to a variety of bottled and keg products.

The sale includes a quality website and the business has brilliant visibility on the internet with its own Facebook page and reviews from the likes of Tripadvisor and what Pub.com

The business has its own darts teams and holds regular pub quizzes and events for charities including a popular Christmas fair offering Mulled wines and festive drinks. The business is also proud to be one of the nominated pubs on the “ Black Country Ale Trail “ which is a popular real ale tour that takes place throughout the year where coaches of real ale enthusiasts visit traditional real ale pubs.

At the time of instruction there was a micro brewery on the premises run by two brothers who brew a House bitter developed in conjunction with the pubs regulars and exclusively sold at the business. The beer has since been on the bar at the House Of Commons. In return for the use of the pub premises the business receives discounted beers and the brewery attracts custom into the business.

Scope to Improve
Needs to be run ideally by a couple to reduce the number of staff employed
Extend the opening hours
Advertising and marketing campaign
Maximise the use of social media.
Reintroduce a pool table and start a pool league
Consider introducing a meat raffle in conjunction with local butchers.



LOCATION

Gornal is a suburban area within Dudley Metropolitan Borough, it encompasses three historic villages: Upper Gornal, Lower Gornal and Gornal Wood.

Upper Gornal in which the business is located is situated south of Sedgley on the main A459 road, the area has undergone extensive private and council housing development since the 1920’s.

The Jolly Crispin is prominently situated in a main road position and is presented and maintained to a really high standard. The business is well signed and painted in distinctive livery and there is free customer parking in the large car park behind the premises. Also of note, the local landmark ‘ Pig on the Wall ‘ public house was controversially demolished in 2002 to make way for a McDonalds restaurant which increased the number of regular customers using the Jolly Crispin.

PREMISES

The business occupies an attractive period detached premises.

Front Bar
Entrance hall with tiled floor opening into a lovely traditional pub bar with loads of period details, windows to front, built in perimeter seating, beamed ceilings, two feature fireplaces (one at either end of the bar). Open plan bar with Herringbone brick front and timber worktop, nine hand pulls, stainless steel sink and glass washing machine, double glass fronted drinks chiller, ample glass storage, 6 camera CCTV system, alarm system, chalked menu boards, deep carpeting, pendant lighting, feature stained glass near front door, dart board.

Lounge
To the rear of the open plan bar is a lovely, generously proportioned lounge, dual aspect with leaded windows to side and rear creating a light airy interior, deep carpeting, beamed ceilings, exposed brick work walls and feature fireplace with open fire.

Kitchen
Good sized catering kitchen with full extraction system with stainless steel canopy, stainless steel preparation tables, perimeter shelving, upright fridge, upright freezer, twin stainless steel sink and drainer, tiled splashbacks and two microwave ovens.

Wash up Area
With Scope ice making machine, stainless steel sink and drainer and freestanding shelving unit.

Cellar
Generous cellar with beer equipment and room for barrel storage.

Customer toilets
Men’s and ladies with hand wash basins.

OWNERS ACCOMMODATION
First Floor
To the first floor is comfortable owner’s accommodation presented in lovely order and comprising;

Hallway
Leading from the staircase is a generous hall which runs the width of the premises and has a useful office area with room for desks, chair, perimeter shelving and a monitor for the CCTV system and including a combination safe.

Kitchen
With a window to side, range of base and wall units in light Oak effect with generous run of worktop, two wall mounted gas boilers, stainless steel sink and drainer, tiled splashbacks, stainless steel, built under fan over, induction hob with extractor above.

Lounge
A lovely inviting room with windows to front, feature fire place with electric fire.

Family Bathroom
Window to side and refitted sanitary ware in white, tiling to dado height.

Bedroom 1
Good sized double with window to front, ceiling coving and two wall mounted radiators

Bedroom 2
Further good sized double with window to rear, built in wardrobes and picture rail.

Exterior
To the rear of the business is a generous carpark laid to tarmac with a detached brick built garage with roller door to front.

There are two newly constructed timber storage sheds included in the sale and there is a generous and well used beer garden which is mainly laid to lawn and has established herbaceous borders.

Also included in the sale are two good sized marquees which are used throughout the year as part of the entertainment package for which the business is well known.



TENURE

We are advised leasehold with approximately 4 years of the current 5 year lease remaining. The rent is £44,000 per annum and we are further advised that the landlord would be happy to negotiate a mutually acceptable lease with a new owner.

Business rate of £10,663 are currently payable.

HOURS

Monday to Thursday 4-11
Friday and Saturday 12-11
Sunday 12-10.30

STAFF

The business is owner managed with the help of one full time and ten part time members of staff.

FINANCIAL PROFILE

The business reported a turnover in 2016 of approximately £312,000 with a net profit of roughly £145,000. Turnover is 2017 is expected to be in the region of £360,000.



£94,999
Listing Details
Leasehold Price: £94,999
Tenure: Leasehold
Sector: Pubs
Financials
Annual Turnover: £312,201
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