FOR SALE
18/01/24
605259
Electric Marketing, a recognised brand in the UK mailing list and email list market, is up for sale due to the owners' retirement. With 32 years in the lists and data business behind us, the company has never been out of profit and continues to serve a loyal client base of around 1,000 companies every year. It runs mailing list subscription services tracking new appointments in marketing, HR, IT, training, finance and management. These subscriptions are ongoing and generate a reliable £40,000 per annum. Plus offers accurate mailing lists and email lists of directors and budget-holders in large companies.
The company has an enviable reputation for reliable and accurate mailing lists and invests heavily in staff to update and maintain its lists and data.
Included in the sale are:
* Mailing list database of 51,000 directors and senior managers in UK organisations, each with a direct personal email address, each checked and updated in 2023-2024. This is sold to clients via a website or over the phone and email
* Highly-ranked e-commerce website with 5,000 mailing list products available to order online www.electricmarketing.co.uk
* Client database of 5,000 active business mailing list buyers
* Suppression file of 200,000 data subjects used by clients to clean their databases
* Five website domains .co.uk, .net, .biz and variations on the company name to protect brand identity
* Active social media accounts on Twitter/X (6,000 followers across 3 accounts) and LinkedIn (3000 followers of Electric Marketing pages)
The company has two full-time staff engaged in sales, client services and researching new mailing lists. Telephone and online research for the mailing lists is carried out by part-time researchers employed on a casual basis. They tend to be students at the University of London which has campuses within walking distance of the current office.
The company's central London office premises are not included in the sale as the company could be run from anywhere in the UK and getting out of central London would likely increase the profitability of the company.
There are opportunities to expand this business and re-build its profit margin back to levels of around 30% which it enjoyed pre-2018.
Do not pay any deposit to private sellers upfront. If you are looking to purchase a business, we advise that any deposits or transactions made are through a solicitor to prevent fraudulent activities from occuring.
Do not share confidential information with any private sellers, including your home address, account passwords, bank accounts and credit card information.
The vast majority of these scams involve the transfer of substantial sums of money. We advise all transactions made are through a solicitor to prevent fraudulent activities from occuring.
Send a test amount before you consider handing over a large amount of funds. Maybe even try transferring £1, and then speaking to your solicitor to confirm receipt.
Do not disclose proof of funds directly to the sellers. If the sellers request you to show proof of funds, we advise that it is done through a solicitor to prevent fraudulent activities from occuring.
Buying a business is not covered by consumer rights legislation. It is your responsibility to acquire a business that holds up in quality and agreement.
Fraudsters will typically use false news in an attempt to get you to act quickly. For example, 'Your account has been disabled. Reset your password now.'.
Review the performance of a business to make appropriate financial projections. Some businesses are dormant or not trading, so it is essential to check their short and long-term potential.
Legitimate emails from Rightbiz will be with the domain @rightbiz.co.uk. However, emails from [email protected], [email protected] or [email protected] are not affiliated with Rightbiz.
Be safe, use a Rightbiz Solicitor
Do not pay any deposit to private sellers upfront. If you are looking to purchase a business, we advise that any deposits or transactions made are through a solicitor to prevent fraudulent activities from occuring.
Don't share confidential information with any private sellers, including your home address, account passwords, bank accounts and credit card information.
The vast majority of these scams involve the transfer of substantial sums of money. We advise all transactions made are through a solicitor to prevent fraudulent activities from occuring.
Send a test amount before you consider handing over a large number of funds. Maybe even try transferring £1, and then speaking to your solicitor to confirm receipt.
Do not disclose proof of funds directly to the sellers. If the sellers request you to show proof of funds, we advise that it is done through a solicitor to prevent fraudulent activities from occuring.
Buying a business is not covered by consumer rights legislation. It is your responsibility to acquire a business that holds up in quality and agreement.
Fraudsters will typically use false news in an attempt to get you to act quickly. For example, 'Your account has been disabled. Reset your password now.'.
Review the performance of a business to make appropriate financial projections. Some businesses are dormant or not trading, so it is essential to check their short and long-term potential.
Legitimate emails from Rightbiz will be with the domain @rightbiz.co.uk. However, emails from [email protected], [email protected] or [email protected] are not affiliated with Rightbiz.
Be safe, use a Rightbiz Solicitor
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