| | | BUSINESS FOR SALE ADVERT DETAILS | | | ADVERT VIEWED : 141,024 TIME(S) BUSINESS REFERENCE : IE043 / RightBiz PUBLICATION OF TWO SPECIALIST MOTORING MAGAZINES | | | | | | Publication of Two Specialist Motoring Magazines Confidentially offered for sale Ref No: IE043 Location: Re-Locatable Asking price £600,000 Including Subscriber Base of 4,000 | | | BUSINESS LOCATION: | Undisclosed Relocatable UNITED KINGDOM | | BUSINESS SECTOR: | Services | | TRADE TYPE: | Advertising Business | | SALE: | Agent Sale | LEASEHOLD: | £600000 | | | | | | | | | | | BUSINESS DETAILS: | Business Profile:
This business produce and publish two seperate magazines. One concentrating on audio features in cars and related topics, the second on the style of cars and associated features.
These popular magazines commenced publication in 2002, when the current owner spotted an opportunity in the market. The circulation has grown consistently over the years: with 5,500 copies printed each month, and the circulation is rising. The magazines are then distributed monthly to a selected audience across the industry.
The magazines are available free of charge to all legitimate car audio dealers in the UK. Revenue is generated through advertising in the magazine; with all art and design work undertaken in house. Client’s who advertise include Sony, Kenwood, Pioneer, Alpine and Garmin.
Exhibitions:
The company organise the only mobile electronics trade exhibition in the U.K
Next year they will combine the show with a separate Car accessories hall for the tuning market. Giving each magazine a trade show.
There is potential to expand these shows with the right infrastructure in place.
Awards dinner:-
Along with the Car audio magazine they hold an awards dinner a black tie event for the industry.
They have planned an awards dinner for the sister publication for next April.
Looking at a revenue increase £35,000 and a £20,000 net profit
Customer Service:
The business prides itself on its reputation, unlike many competitors the business will not compromise on service to customers, or the quality of products it offers, there is little doubt that this has encouraged and sustained customer loyalty.
Equipment:
The business uses a fully computerised design programme with all design work completed in house. All 4,000 subscribers details are kept and updated in a comprehensive database.
Key Strengths:
The magazine is printed on high quality paper. It is therefore good to touch and handles well. To ensure consistency of quality, the document is professionally proof read: very few typographical errors ever occur.
Growth and Expansion:
The current market for this business's product is stable and is forecast in the near and longer term for significant growth. The business is well positioned to take maximum advantage of this growth as it occurs.
Key Opportunities:
With significant demand in the marketplace this business operates at 100% capacity and is a steady business that will provide amazing potential for any enthusiastic new owner, to build this excellent business into an even bigger cash earner.
A new owner should consider expanding the product market and launch worldwide.
Employees:
Three full time employees support the current owner, consisting of one Publications manager, one Designer, and one Admin Assistant.
Advertising and Marketing:
The business has its own informative website, enabling readers to sign up to subscriptions, and details of each issue. No other formal advertising is undertaken, relying mostly on strong word of mouth recommendation and its existing reputation within the industry.
Premises:
The business is totally re-locatable to anywhere in the UK,
Business Hours:
Monday – Friday 9.00 am – 5.00 pm
Financial Information:
The business is being offered for sale on an ongoing concern basis: all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.
The current turnover is £569,000 with a gross profit of £350,000 and a net profit of £151,000.
Reason for Sale:
The current owner wishes to concentrate on other business commitments following the sale of the business.
Support and Training
Full support and training will be provided to the successful purchaser. | | | | | BUSINESS STATUS: | FOR SALE | | | | | SELLER: | TURNER BUTLER | | CONTACT: | 01895 25 6000 | | REFERENCE: | IE043 / RightBiz | | ENQUIRIES: | | | | | | | | | | | | | | | | | | | | |