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BUSINESS REFERENCE : AC087 / RightBiz AC087-EAST STREET, BRIGHTON-£149,950 -TIME OUT - FULLY LICENSED RESTAURANT SERVING TRADITIONAL ENGLISH DISHES WITH FRESH FISH A PARTICULAR SPECIALITY | | | | | | Time Out - Fully licensed restaurant serving traditional English dishes with fresh fish a particular speciality Ref. no: AC087 Confidentially offered for sale Location: East Street, Brighton Asking price: £149,950 | | | BUSINESS LOCATION: | Undisclosed Relocatable UNITED KINGDOM | | BUSINESS SECTOR: | Leisure, pubs and hotels | | TRADE TYPE: | Motels & Hotels | | SALE: | Agent Sale | LEASEHOLD: | £149950 | | | | | | | | | | | BUSINESS DETAILS: | This fully licensed restaurant specialising in traditional English fayre and with an excellent reputation for fresh fish particularly, has been a firm favourite amongst tourists and the local population alike for nearly twenty years.
The premises, very well situated within just a few yards of the seafront of this very popular Sussex town, offers visitors a fine, relaxed and friendly atmosphere in which to dine, whether for a light lunch or the superb full daytime or evening restaurant menu. Every detail of the operation has been overseen with great care and attention to detail to maintain the very high standards of this popular neighbourhood restaurant.
This restaurant has built itself an impeccable reputation for happy and courteous staff serving excellent food and wines, utilising fresh ingredients that are cooked to order, creating genuinely excellent fare at unrivalled value for money. Taking full advantage of its prime location, this establishment is very popular throughout its opening hours, starting at around 9.00 am with an all day breakfast menu. A full restaurant menu is then available for lunch throughout the week and Saturday evenings – including pies, steaks, salads and fresh fish with a light lunch menu also available including freshly made sandwiches, jacket potatoes etc for takeaway or ‘eat-in’ – with takeaway a firm favourite for those spending the day at the beach. A full dessert menu including home baked desserts, puddings and ice creams is complimented with the traditional Sussex cream tea, available in the afternoon.
Every dish is lovingly prepared and served to the highest standards in the restaurant’s very well equipped kitchen, and only the very best ingredients, finest herbs and vegetables, locally caught fish and the finest of meats are freshly cooked to customers liking. With a wonderful choice of Vegetarian food, this quality menu ensures there is always something to suit everyone’s taste.
The business is able to exploit its excellent position located very close to a major tourist attraction bringing over 13 million tourists into its immediate vicinity each year, a very popular Conference centre and a large volume of first class Hotels, guesthouses and B & B’s, most of which do not serve evening meals. The restaurant is happy to accommodate party celebrations and group bookings and has frequently featured live music on Friday and Saturday evenings.
This establishment has established a considerable amount of goodwill over the many years of its operation and has a faithful following of regular clientele who enjoy excellent food and good, relaxed and friendly service. In a prime location, but operated very much in recent years to meet the lifestyle objectives of the current owner/operator, this represents an excellent acquisition opportunity for an existing restaurateur or a new entrant to the sector looking for prime location premises with superb expansion and growth opportunities.
Premises:
The premises are located on a popular thoroughfare in the heart of Brighton and are well presented with glazed frontage and excellent signage just yards from the popular seafront. Very close to a major tourist attraction, the area houses a large number of hotels and guesthouses. The area is also popular with conference delegates, tourists and locals alike.
The premises comprise a corner location, designed and laid out as a restaurant on the ground floor. Attractively furnished, the restaurant currently provides for 28 covers inside and a further 16 on the pavement outside.
The kitchen is well fitted and fully equipped.
The Freehold having been purchased by the current Owner approximately 7 years ago, the current premises will be available on a new lease at approximately £25,000 per annum, term to be agreed.
The restaurant’s license covers 9.00 am and 11.00 pm, seven days per week.
Opening hours:
Like many seaside restaurants the business operates Winter and Summer opening hours.
Deliberately restricted to meet the lifestyle requirements of the current Owner the restaurant opens during the Winter 9.00 am to 11.00 pm on Saturdays and until 7.00 pm on Sundays and between 9.30 am and 3.30 pm, Mondays to Wednesdays only. The restaurant is currently closed on Thursdays and Fridays during the Winter, but opens on Fridays during the summer months.
Customer Service:
The business has built a huge reputation for offering excellent value for money with a friendly service and makes every effort to produce consistently high quality food serving only quality fresh ingredients.
Staff pay strict attention to cleanliness and hygiene and are always polite and friendly, resulting in high levels of repeat business and customer loyalty.
Employees:
The owner, operating as Chef is responsible for the day-to-day management of the business supported by one permanent member of staff and additional casual staff as required.
Key Strengths:
This restaurant is in a prime location within 100 yards of the beach of this very popular Sussex seaside town.
Based on the firm foundations of hard work and a good quality ‘product’, the restaurant is in the enviable position of being easy to run while operating easy hours. It is able to function on only a skeleton staff while still working efficiently and producing a good income for its Owner. It has an excellent reputation for good quality food at an affordable price and is especially well known for its fresh fish dishes – based on its excellent relationships with its flexible and high quality suppliers.
Key Opportunities:
The Owner of this business has deliberately limited the turnover of this business to below the VAT threshold even to the extent of reducing the opening hours and taking extended holidays. As such, and with strong demand, combined with a capacity to increase turnover, a new owner contributing fresh ideas, motivation and enthusiasm will have every advantage of building on an excellent platform.
The business is ideally situated in a prime position close to all major facilities. The owner has built up a strong base on which to grow and there is a huge opportunity to extend the daily opening hours to cater for the many tourists and business people who visit the town.
The restaurant currently operates from just the Ground Floor of a four floor building – with the second, third and fourth floors currently given over to residential accommodation. With a little investment, the kitchens could be moved in to the basement to create a restaurant with 60 covers – Forty four inside and sixteen outside.
Another possibility would be for the restaurant to cater for outside functions and establish relationships with corporate clients.
Advertising and Marketing:
Due to its prime location generating high levels of awareness and footfall, the business has required little or no advertising in the past. A high proportion of the business’s revenue is due to its high quality food resulting in high levels of repeat business and strong word of mouth recommendation, bearing testimony to the excellent reputation it enjoys throughout the area.
Financial Information:
The business is being offered for sale as a going concern. All financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.
A profitable business within the context of its limited opening hours, turnover is in the region of £56,000 per annum with profits to the owner of approximately £16,000 per annum.
Reason for Sale:
Having worked within the catering sector almost all of his professional life, the current Owner wishes to move in to semi- retirement and pass this opportunity on to new owners to realise the full potential there undoubtedly exists for this business.
Support and training:
Full training, handover and familiarisation will be provided to ensure a smooth transition to new ownership | | | | | | FOR SALE | | | | | SELLER: | TURNER BUTLER | | CONTACT: | 01895 25 6000 | | REFERENCE: | AC087 / RightBiz | | ENQUIRIES: | | | | | | | | | | | | | | | | | | | | |
