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BUSINESS REFERENCE : EK012 / RightBiz FISHCAKE & FISH PIE SUPPLIERS & MANUFACTURERS | | | | | | Fishcake & Fish Pie Suppliers & Manufacturers Confidentially offered for sale Ref No: EK012 Location: North London Asking price: £97,000 | | | BUSINESS LOCATION: | Undisclosed London UNITED KINGDOM | | BUSINESS SECTOR: | Manufacturing | | TRADE TYPE: | Food & Drink Manufacturing | | SALE: | Agent Sale | LEASEHOLD: | £97000 | | | | | | | | | | | BUSINESS DETAILS: | Business Profile:
This ever growing and successful value added fish cake and fish pie producer was founded in 2005 by the Vendor with a generous combination of innovative insight and entrepreneurial spirit and has grown since to become a significant enterprise with a reputation for the quality and variety of its products, its flexibility of service and reliability.
This trusted business is one of the best-known and well-respected suppliers of its products within the marketplace, having won several awards within the industry for the quality of the products. The company insists on using premium fish in all their products. It is this attention to detail and product that sets them so far above virtually all other competition and provides them with the opportunity to supply premium products that are well received and sought after by an ever increasing customer base.
The company delivers fresh fishcakes and fish pies to this ever increasing customer base, which includes fine food stores, butchers, fishmongers and deli’s etc., throughout the region and is now poised to enter the national arena including some of the up market supermarkets. Their products are widely accepted as being the best available and certainly far better than is normally available or that even discerning cooks could produce for themselves. With their passion for quality and love of fish food this company is poised on the brink of serious growth that can easily be accomplished with the right focus and desire coupled with a small capital investment. It is the desire of the owner so much to see the growth of this business, which leads them to offer this superb opportunity at such a good price. This has definitely been priced for a quick and successful sale.
Many current customers have been loyal to the business since the very beginning and this has been due in no small part to the business’s competitive prices, quality products, first class service and attention to detail. The business has always believed in the pursuit of excellence, installing new technology, constantly reviewing and updating its service commitment and its methods of business, for example its inventory management system and stock holding, ensuring that valued customers receive the very best service and quality of product.
The business has shown itself to be resilient in the face of competitive and economic forces and has maintained strong and incremental growth over its 3 years of trading. The business is further supported by exemplary relations with key suppliers who have helped to ensure that whatever the product, service and availability is never compromised and that customers are as a result never let down. This commitment to supply chain relationships has underpinned this business’s abilities in product quality and sustained business growth.
No small part in the ability of this business to grow and sustain its profitability is due to the quality of its people. The business has a strong commitment to the development and welfare of its staff; which has contributed, alongside investment in technology, to the excellent profitability of the business and its current position as it is poised to exploit expected and significant new growth in turnover.
Customer Service:
A key component has been customer service that is focused to a great extent on the quality of the premises, the place where the reputation of the business can be made or lost. Understanding this has meant that the business has prioritised this area such that it represents as much a high quality showroom for its range of products as it does being point of collection and delivery.
High quality service, with flexibility, honesty, reliability and good value, every order request is important and customers always come first. The result is self evident in the business’s sustained level of repeat business.
Key Strengths:
The business is an autonomous organisation where the business owner has over time, developed and nurtured a staff capable of working independently and effectively, reducing the need for constant or daily input from the vendor. This has resulted in customer relations founded on a history of trading satisfaction and not contingent upon the presence of the vendor.
The business is well established and very profitable benefiting from the wide range of positive and enthusiastic acknowledgement from national and local press, with a loyal and growing customer base, retaining a high level of repeat business, particularly among a number of customers returning on a regular basis and having done so for many years.
The company has earned an outstanding reputation for its professionalism, service, reliability, flexibility, efficient order fulfilment and a willingness to help.
Growth and Expansion:
The current market for this business’s services is stable and is forecast in the near and longer term for significant growth. The business is well positioned to take maximum advantage of this growth as it occurs.
Key Opportunities:
This is an outstanding opportunity to build on the existing products and customer base of this company. With a strong demand for products combined with a capacity to increase turnover, a new owner contributing fresh ideas and investment in sales and marketing resources will have every advantage of building on an excellent platform.
This firm maintains an extensive base of satisfied customers, who appreciate the company’s superior services and products. There are many excellent avenues for growth, especially with marketing investment and forecasts that are showing early trends for growth and development.
Further development and growth lies with the addition of more phone lines, more sales personnel, new product groups such as non-food consumables and the exploitation of new regional sales areas.
The vendor believes that with these changes in place the business could very easily at least double its revenues in 18 months.
Advertising and Marketing:
The business has used limited advertising in the past but has engaged in many promotions and there are excellent opportunities to increase this and market the business more aggressively to significantly increase turnover.
A high proportion of the business's revenue has been due to its excellent reputation for quality and service and strong word of mouth recommendation.
Equipment:
There is all the usual equipment that would be expected and necessary in the manufacure and production of their excellent product range. The business also uses a Sage Accounting package, that is installed on the companies computer system.
Premises:
Set in a business park within easy reach of all the main arteries of London the premises’ consists of a large equipped factory with storage and facilities for staff. On the mezzanine above are located the offices.
The current lease has expired and the landlord is eager to negotiate a new lease with the new owner for any period required.
Employees:
The owner works full time in the business, with three other full time members of staff.
Business Hours:
Monday – Friday: production/delivery 08.00 am – 5.00 pm
Saturday – Sunday: selling at market 10.00 am - 2.00 pm
Financial Information:
The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.
The business is financially stable with no borrowings, low overheads, positive cash flow, high gross and net profit and has shown consistent high growth over its 3 years of trading.
Sales revenue is circa £268,000 per annum with Gross Profit circa £140,000 and the vendor feels that with investment in sales and marketing combined with the expected increase in market demand the business could dramatically increase its revenues.
Reason for Sale:
The owner has the opportunity to travel abroad which has been a long term ambition and has also recognised that the business has already outgrown the original concept and now requires a much greater commitment of both time and money that they do not have.
Support and Training:
The current owner will provide all necessary training and all relevant contacts to allow continuity of trading. | | | | | | FOR SALE | | | | | SELLER: | TURNER BUTLER | | CONTACT: | 01895 25 6000 | | REFERENCE: | EK012 / RightBiz | | ENQUIRIES: | | | | | | | | | | | | | | | | | | | | |
